Learn Google Analytics
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Welcome to Google Analytics for Beginners Introduction (This is a slightly modified copy of Google’s own Google Analytics for Beginners course material available here: https://support.google.com/analytics/answer/6383002) Welcome to Google Analytics for Beginners. In this course I hope to go through a basic understanding of Google Analytics. I hope to learn how to create and implement an account, […]
The process of collecting Analytics data (This is a slightly modified copy of Google’s own Google Analytics for Beginners course material available here: https://support.google.com/analytics/answer/6383007) For someone who’s never used Google Analytics, how does it work exactly? Google Analytics is a platform that gathers data about visitors to your website and compiles it into useful reports. So […]
The Analytics account structure (This is a slightly modified copy of Google’s own Google Analytics for Beginners course material available here: https://support.google.com/analytics/answer/6382993) Now that we know how data gets collected, let’s look at how Google Analytics accounts are organised. All of your Google Analytics accounts can be grouped under an optional “Organisation” . This allows you to […]
Setting Up Google Analytics Account (This is a slightly modified copy of the text that accompanies a Demo available at: https://support.google.com/analytics/answer/6385361) You can use your standard Google account to access Google Analytics. If you don’t have an account, you can create one by going to the Google Analytics website at: analytics.google.com. If you don’t already have […]
Set up Account Views with Filters (This is a slightly modified copy of text available at https://support.google.com/analytics/answer/6382981) To see what views are currently available for a property, click the “Admin” tab at the top. Then, under View, click “View Settings.” You can see that when you first create a property, Analytics automatically sets up an unfiltered […]
Guided Tour of the Google Analytics interface (This is a slightly modified copy of Learning Google Analytics available here: https://support.google.com/analytics/answer/6382998) Account/Property/View switcher If you have multiple accounts, properties, or views set up, you can easily switch between them by clicking on the pulldown menu with the title of your View in the upper-left corner. When […]
Guided Tour of the Audience Overview Report (This is a slightly modified copy of Google’s Lesson available here: https://support.google.com/analytics/answer/6382999) Date range At the top of every report is a date-range. This lets you set the time period in which you want to analyze report data. Click the date range to open up the date range selector. […]